Effective management of human resources, which is the most valuable resource of an Organisation, is crucial as it is immediately linked to the level of quality of work, productivity and customer service and thus contributes significantly to the further progress and development of the Organisation.
The correct and more professional human resource management means better results in terms of people’s satisfaction and efficiency and the productivity of the Organisation.
Market conditions have changed dramatically. Sales are down, “bubble” companies are boosting distorted competitiveness and driving customers -especially demanding ones- away from businesses. In order to survive, every business today needs, more than ever, to differentiate itself through a powerful marketing mix.
The ultimate goal of the program is to provide participants with the knowledge, skills and abilities that will help them develop competitive advantages and ensure the survival and growth of their businesses in harsh periods of the economy.
SELLER PROFESSIONAL CERTIFICATION – CERTIFIED SALES PROFESSIONAL (CSP / ACTA CERTIFICATION)
Why should I attend this program?
The goal of every business is to increase sales. The challenging role of consultant – negotiator – salesman is effectively boosted by the knowledge, skills and techniques that a modern professional should develop
This program covers all the demands that are present today in the contemporary business environment and marketplace, which seeks Certified Professional Salespeople capable of representing and promoting their services, products and business effectively and profitably ; sales executives with advanced communication and negotiation skills that can meet the needs of the most demanding customer.
* Participants will be prepped in practical ways of training and examination to be certified by the ACTA Spin-off of the Aristotle University of Thessaloniki as a professional seller with a CSP Certificate – Certified SalesProfessional.
This program is educational, as well as practical, and offers targeted assistance to companies in order to devise an effective digital marketing strategy. This will help them to focus their attention on digital media with the highest performance in their industry.
Computers and the Internet have become over the past years an intricate part of our lives. Learning these skills is nowadays an indispensable qualification in order to meet the daily demands of any work or even personal environment.
The purpose of this program is to provide all the necessary knowledge and skills to people aged 35+ and to help them upgrade through the evaluation of such knowledge and skills and the accreditation of their qualifications based on the Qualification Standard (PEP) “Computer Operation” of the Cypriot HR Development Assocation (ANAD).
In this program, participants will have the opportunity to learn how to:
Edit texts and letters on MS Word.
Easily and efficiently edit tables, formulas and graphs with MS Excel.
Create professional presentations with MS PowerPoint.
Properly use electronic mail (Email) with Outlook and Gmail.
RHINO GRASSHOPPER 3D: CREATION OF FREE GEOMETRIC SHAPES
Why should I attend this program?
This is an integrated program that will provide you with the specialised knowledge and practical skills needed to build the infrastructure of your digital strategy online with the goal of increasing your customer base and sales using Social Media ( Facebook, LinkedIn, Google +, Instagram, Twitter ), Email and Mobile Marketing and SEO techniques.
This is a workshop-type of program during which, following the strategy, tools and practical tips of the experienced instructor, you will become an expert in the field of internet.
Specialised technical knowledge is not a prerequisite.
USING INNOVATIVE APPROACHES TO MAKE YOUR COMPANY ADAPT TO A CHANGING MARKET
Why should I attend this program?
Free Training and Consulting for Companies and Organizations!
Due to the constant changes and adjustments that are occurring in the changing market, it is necessary for each company to be able to respond to these changes and adapt accordingly.
Therefore, you should be in a position to;
Make the right strategic decisions (STRATEGY)
Implement decisions effectively (PROCEDURES)
Prepare your staff to respond to these changes (ORGANISATION)
This program emphasizes the individual development of Managers, as it empowers them to make and execute better decisions.
How to respond to change STRATEGICALLY and effectively
You will work with Scenario Planning to gain a better understanding of upcoming changes. This tool will help you plan and prepare better, with a clearer picture of what’s next.
Experimentation. This tool/methodology will allow you to try new/ innovative ideas or changes quickly, at a reduced cost and risk.
You will learn how to make better and more objective decisions as a Manager/ Management Team.
How to implement projects/procedures more effectively
You will learn how to optimize the way you manage your Organisation’s projects (planning – supervision – evaluation).
You will learn how to form the right procedures for the effective implementation of a project of any type or nature, without exception.
How do I prepare the Organisation/ staff/ team for upcoming changes
You will learn how to properly manage staff and department groups to make them more receptive, cooperative, and efficient in coping with ensuing changes.
You will develop processes that are better integrated into your organization’s changing culture as well as innovation skills.
WHAT MAKES IT STAND OUT
This program is considered vital and includes 14 hours of training and 4 hours of in-house consulting by the instructor in your business premises. The purpose of the visit is to apply what you will be taught to the specific conditions and needs of your business. During the meeting, you will also have the opportunity to thoroughly examine all the topics that concern you.
Effective customer relationship management is a pivotal function of any company. However, companies face significant problems in this area:
They often fail to meet customers’ expectations and rarely exceed them.
They dedicate resources to providing non-value-added services.
They do not take into account the cost of customer service.
They promise to clients more than what they can deliver.
They do not discern differences between customer groups, thus providing a solution to all.
The company’s operating model does not sufficiently support customer service.
In order to address the problems identified above, small businesses must introduce significant innovations in their customer management;
Recognise the value of different customer groups in the company and understand the expectations of each group at all points of contact with the company.
Build value propositions that recognise the needs of customers.
Identify gaps in the service model, define areas that need improvement and set priorities.
As a result, your company’s competitivenes ενισχυθεί δραστικά s and productivity, as well as its profitability will be drastically enhanced!
WHAT I WILL LEARN IN THIS PROGRAM
Who is my client? (customer analysis – prioritisation)
What steps does the customer need take in order to be served and what does he / she expect from the company?
What processes does the company follow and how is it organized to serve the customer?
Identifying weaknesses-gaps to improve, wow factors to enhance the customer experience and boost the customer’s excitement.
How the Company-Organisation can gather customer experience information at any given time- Real Time Information- with the help of technology (e.g. with an application)
WHAT MAKES IT STAND OUT
This program is considered vital and includes 14 hours of training and 4 hours of in-house consulting by the instructor in your business premises. The purpose of the visit is to apply what you will be taught to the specific conditions and needs of your business. During the meeting, you will also have the opportunity to thoroughly examine all the topics that concern you.
Designing an Operating Model aimed at providing customer service for a better experience. Here we will set goals standards that guarantee quality.
How technology and systems (CRM) come together to ensure quality and consistency.
How I can get the staff of the Company-Organization to give 100% of their potential for top-quality customer service and productivity.
InDesign is a very popular layout program, which serves the purpose of creating and setting the layout of printed or electronic material, such as books, magazines, and newspapers. Its use ranges from writing each page with text and illustrated material, to compiling all pages into a single document, which can be printed or used electronically.
Attendance of this seminar will offer you all the necessary in-depth knowledge for the effective management of this widely-used tool.
Modern sales strategies in the life insurance and investment industry
Why should I attend this program?
Life and investment insurance have always been linked and macroeconomically affected by the financial capacity of each family, worker or business, and macroeconomically by the respective government policy and environment of each economy. An Important Factor in this work is the modern techniques that must be used to determine the needs, and to choose the best solution for the benefit of each customer, natural or legal, through the commonly accepted sales process.
The purpose of this program is to offer the appropriate techniques and to give each insurance and / or financial officer and sales intermediary the necessary knowledge and skills for more efficient work and at the same time to suggest the adjustments required in his/her attitude for greater productivity.
